It had to happen--an entire book, one tweet a time, and yet it is a real book that will help you understand what SM is about. 1 #SMGPS
SMGPS will tell you the why & how using social media, 1 tweet at a time. You’ll learn essentials in digestible little spoonfuls 2 #SMGPS
The book will explain why old-school broadcast practices are waning and new conversational methods are on the rise 3 #SMGPS
This is the way it should be. These days, companies cannot waste money. They need to cut costs. And SM is MUCH more efficient 4 #SMGPS
Besides that, writing a book this way should be fun for those of us who help her with this project. 5 #SMGPS
Writing a book in tweets is like writing a very long #Haiku series. 6 #SMGPS
Reading it should be both interesting and useful. 7 #SMGPS
And hopefully, it will encourage you to talk about social media with others. After all, conversations is what SM is about 8 #SMGPS
And when you stop to think, conversations are also what marketing is about. It’s not just about messages and targets. 9 #SMGPS
It’s not about talking TO, but talking WITH. 10 #SMGPS
Marketing is about getting closer with customers, which requires listening at least as much as talking. 11
#SMGPS
Which is one of the really cool things about what @TobyDiva has created for you. 12 #SMGPS
Because you’ll get to spend more time talking about what she provides here, than it takes you to read it. 13 #SMGPS
Will tweeted books replace traditional books? God, I hope not. I have no desire to be put out of business. 14 #SMGPS
But #SMGPS is something new and different and will change things just a little 15 #SMGPS
And seems to me to be a very good thing. Enjoy what you are about to read. And tweet us what you think. 16 #SMGPS
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