09/01/2006
Friday Fun is Diva Marketing's
virtual happy hour from cosmos to Jack to lemonade. A waiting for the
weekend 'playground' time to be sophisticated-silly. Or sometimes just
plain silly.
Today's Friday Fun is all about creativty from del.icio.us techie tools that help share and link to handmade delicious scarfs from the other side of the world (from Atlanta).
Girlfriend, social media tools are being developed as fast as as a fashion change at a run way show. Just when you finally figured out how to spell del.icio.us up pops a toy box of new fun. Find a pair of white GoGo boots and boogy woogy the night away with a tool that sounds like a disco dance linkaGoGo> Then it's on to dessert with something called Raw Sugar .. hope it comes with some yummy chocolate.
How to keep track was a nightmare for most people. Offering more than a couple of options to your readers was even more frustrating. Lee Odden, Online Marketing Blog, has developed a couple of nifty social media tools that make all that a snap. In true blogger kindness, 
he has provided them gratis. Toss of a pink boa to Lee.
The first tool allows you to add a social bookmark menu after each post or on a static web page. The jazzy thing about this tool is the social bookmark links are presented in a drop down menu to save screen space.
The second tool is an RSS Button Maker. By placing your cursor over the orange RSS icon a list of the top RSS readers folds out so you can subscribe using your favorite reader. Just might have to create a blogger boogy dance for this one!
Speaking of boas and scarfs .. boas are sort of scarfs .. so cut me a bit a slack with this segway .. My dear friend Madam Jilly from Auckland New Zealand sent me the photos of her latest gorgeous hand-knited scarfs. Jilly is an artisan whose creativity continues to amaze me.
She's agreed to accept out of country orders for her one of a kind hand-knit creations. The scarfs in the photo are about 3-4 feet in length and sell for $150 each. Would make awesome holiday gift for any diva! This is not a commerce deal for Diva Marketing .. just a pass along. If you're interested drop a comment and I'll make sure that Madam Jilly receives it.
business astrology for fun -
from The Astro Divas Paula Dare & Donna Page
On Mon.9/4/06-Labor Day-Pluto turns Direct. This is the planet that is associated with the underworld. So when you come back to work from the holiday, if you’ve been manipulating, trying to keep secrets, or going behind a co-workers back, Pluto has a nasty way of revealing such things. If you’ve heard in the news that Astronomers have demoted Pluto as being a planet, Astrologers aren’t likely to think less of this powerful “planet.”
The Full Moon in Virgo on 9/7/06 this month is also a Lunar Eclipse giving added strength. If you find yourself feeling stressed out with too much work to get done, take time out of your very busy day to find a quiet place to relax a few minutes. Calm your racing mind. Take a deep breath. The solutions may just become clear as a bell if you just allow the inspiration to flow. The Moon is also aspecting Uranus, so unexpected change may upset the apple cart.
03/31/2006
Shhh...want to know a secret of how do you can become indispensable? Know more than anyone else and become the Go To Diva (or Divo). RSS. Really, Divas it's just simple syndication. Whatcha say girlfriend? Synda what?? RSS who?
Let me put it to you this way ... what if there were a way where you were the first to know about the hot new trends from lots and lots of experts? What if there were a way to get that scoop the second it was written (or at least published to the internet)? What if there were a way to quickly scan for what you wanted to know?
Jim Cahill, Emerson Process Management (yes ma'am, add another F100 to the blogosphere!)post that only 12% of internet uses know about RSS and of those only 4% are using RSS. But RSS may not be our little secret weapon for long. Emerson Process Management has just released a nifty RSS Starter Kit that they have kindly made available for the world to use.
Deb Franke, e-Marketing Manager at Emerson Process Management and a participate in the first AMA workshop on blogs way back in 2004, wanted to bring blogs and RSS to the company's emarketing efforts. Deb faced a couple of challenges: One RSS adoption rates were low Two how to increase those numbers so customers and prospects could benefit from EPM's knowledge. Instead of waiting around for browers auto-sensing to be supported by all of the popular web browers EPM created the RSS Starter Kit.
"We hope to help the entire process manufacturing community see the value that we see with RSS and be able to immediately work smarter and faster because we believe RSS can short-cut the learning process. We hope one of the ways they use RSS is to more easily fnd the experts around Emerson who can help address some of the challenges they face on a daily basis."
Deb is jazzed that she can make this little tool available to help folks over the learning hump and encourage them to try using RSS. The RSS Starter Kit is complete with the a how-to subscribe to an RSS reader video along with all the who-what-whys.
Now if y'all want to be really cool about RSS readers hop over to my pals at BuzzHop and they'll help you create a branded reader with the elements of your logo included in the look and feel.
More about how companies are using RSS
Technorati Tags: Emerson_Process_Management, RSS, News_Reader, News_Aggregator
11/27/2005
Elana Centor, Funny Business, passes on advice on how to protect against a very nasty virus that makes my Google experience and Marianne Richmond's, Resonance Partnership Blog, Technorati tag frustration seem tame. If WinFixer sneaks through do not close the window by clicking on the "x". Hit Ctlr/Alt/Delete.
Sidebar: Resonance Partnership Blog 's T'was the Night for Technorati (Or Was it?) is a great start to the holiday sillies.
Technorati Tags: WinFixer, Technorati_Tags, Computer_Virus
10/20/2005
Edelman & Intelliseek jointly published a white paper, Talking From The Inside Out - The Rise of Employee Bloggers, this summer that I just got around to reading. It's a pretty good primer on marketing blogs in-general. Nice vocab guide too <page 18>. Blog buddy, Christopher Hannegan, Employee Thinking, was in on the writing.
Turn a corner and you might bump into some one you know...like yourself! Diva Marketing is included in the Recommended Blogs For Communicators. Page 17 to be exact. Nice company the Diva's playing with. Very cool to be acknowledged by one of the most prestigious PR firms around Edelman; & Intelliseek, a company that is a pioneer in social media.
The format is PDF but the links are not clickable. For your resource list and just because I love y'all (and I'm procrastinating) here are live links to the Recommended Blogs For Communicators.
Shel Holson
Loic Le Meur
Steve Rubel,
Sybil Stershic
Neville Hobson,
BNET
Elizabeth Albrycht
Christoper Ducamp
Jeremy Pepper
Tom Murphy
Peter Blackwell
The Big Blog Company
BlogsCanada
Employee Thinking
Diva Marketing
Technorati Tags: edelman, intelliseek, blogs
09/01/2005
Peter Fleschner, The Blog Studio, (Peter was the designer who re skinned Diva Marketing) has written a Guide to Business Blogging. Nice overview and it's Free! And as may be expected from a designer the layout is beautiful!
03/24/2005
Okay blogging pundits, take an extra gulp of the Kool-Aid, because not only is blogging becoming an industry, companies are drafting guidelines for employees whose responsibilites includes blogging. Once that happens can the HR department be far behind in their zeal to rewrite job descriptions that include goals and objects?
Let's make sure that when those goals are written company bloggers take an active role in developing them. To help you here a few resouces for corporate blogging guidelines:
Links To Corporate Blogging Guidelines & Suggestions
Update: Corporate Blogging and Social Media Guidelines
Scobleizer
CorporateBloggingBlog
Thomas Nelson Publishers
BusinessLogs
Sun Policy on Public Discourse
Ray Ozzie's Weblog
Business Blog Consulting
MSNsearch
PR Opinions
scale/free
Charlene Li, Forrester
IBM
Hill & Knowlton
Yahoo
Feedster
Plaxo
Groove
CorporateBloggingBlog
The New PR Wiki
EFF Legal Guide for Bloggers
Suggestions from David Pollard -Thanks Debbie
Chrysler Group Media Blog
IBM's Social Computing Guidelines - thanks! BL Ochman
Electronic Frontier Foundation
Live World
Intel Social Media Guidelines
Wells Fargo-Wachovia Blog Comment Guidelines
Harvard Law Blogging Guidelines Thanks Daniel Hoang
US Air Force New Media Guidelines
Department of the Navy
Mayo Clinic
Kodak - page 10
Intel
Online Data Base of Social Media Policies (data base of 100+ organizations)
Nordstrom
The Coca Cola Company - Social Media Principles
Ford Motor Company's Digital Participation Guidelines
Michael Hyatt - Comment Policy
United States Marine Corps
Apple
Gap (highlights only)
Sidebar: Page updated 30 December 2006; June 21, 2008 Jan 9, 15, 2009, July 13, 2009, July 27, 2009, October 6, 2009, February 10,2010, April 2010, May 2010, May 9, 2011, October 4, 2011, December 2011, March 2012
Technorati Tags: Blogs, Business, Weblogs, Corporate_Guidelines_Blogs
he has provided them gratis. Toss of a pink boa to Lee.
Speaking of boas and scarfs .. boas are sort of scarfs .. so cut me a bit a slack with this segway .. My dear friend Madam Jilly from Auckland New Zealand sent me the photos of her latest gorgeous hand-knited scarfs. Jilly is an artisan whose creativity continues to amaze me. 
business astrology for fun -
