Fourth of July @ Your Own Pace

07/04/2013

Fourth of July lady LibertyIn my adopted home town of Atlanta, Happy Fourth of July begins with people waking before dawn.

Well...not so much for me or Max but for many of my friends who run, jog, walk and sometimes skip (well someone must skip!) down Main Street in Atlanta to participate in the Peachtree Road Race. Betty Lindberg_Peachtree Road Race

For the awe inspiring 88 year old Betty Lindberg this year marks her 24th Peachtree Road Race. Toss of a pink boa to you Betty!

Update! At 91 years of young Betty Lindberg set a world record for the age group 90-94. As she said, "Hot Diggity!" 

People find their own pace. 

Thousands line the sidewalks along Peachtree and cheer the runners on making this very much a community event. 

People find their own pace. 

What often begin as a rite of passage turns into a must do July 4th tradition for runners, volunteers and cheerer-ons. However, this year threat of thunder storms had people thinking twice and three times before making their way to the starting line. 

Perhaps it was the influence of Atalanta, the Greek goddess of running, but few rain drops fell during most of the Peachtree Road Race. The weather for the 44th AJC Peachtree Road Race was cooler than usual Atlanta July temperatures. The drizzle of rain made the race as my friend Bobbi told me more enjoyable and an easier run. 

People find their own pace. 

Celebrating Happy Birthday America, running or watching the Peachtree Road Race or even stepping into a social media world the most successful find their own pace and rewards.

Tips To Find Your Social Media Pace

After your topic direction and goals are established here are a couple of next steps.

1. Determine which social platform you're most comfortable working in. Is it a longer format like blogs, are you a 140 character diva or perhaps your world is visual? You'll find more satisfaction and way less stress (!) if you choose fewer networks and commit to doing them well. 

2. Determne which media you enjoy most when it comes to producing content. Do you love to write, create videos, shoot photos? How about social radio a la podcasts? How do they integrate and support the social platform/s you  chose?

3. If you're beginning a new social platform it's important to give yourself the time and resouces needed to find your voice keeping in mind that it must always be authentic for the culture of the network. For example will your current tonality on Twitter work in MySpace? How can you "fit" in multiple communities while retaining your brand's values?

The reward of running the Peachtree .. coveted 2013 Peachtree Road Race T-shirt -  2013 Peachtree t shirt

This posted is dedicated to my friend Paula whose broken arm prevented her from running in what would have been her 11th Peachtree. Here's to 2014 Paula!

Diva Marketing Collection of Fourth of July Posts Lessons From The Peachtree Road Race - 2009 Twisted Recipes - 2010  Live The Life of Your Choice - 2011


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