Social Media Changes Lives - What's Your Story?


Change_poster Hey Shel,  I need to change the answer to your question:

4. How has it changed you? -

Answered: I think I’m still the same person I was before I began .. blah blah blah

In 2005, Shel Israel interviewed me for the book Naked Conversations. Most of my responses (a few were even a bit controversial) about blogging apply to social media marketing in 2008. But three years later question #4 would have a different response.

Last week driving back from speaking about social media to Jennifer Giffith's advertising class at the University of Georgia (UGA) I had a few extra minutes .. well several since I once again got lost getting on 316 back to Atlanta. (The students were amazing, our conversation was energize, I have a few new Facebook friends and Pamela Petersen even launched a blog - Advertising Media and Marketing Explored.)

I realized that the experiences from social media, including talking to terrific college students, influenced who I am from the "me" of pre social media days 2004 to the "me" of 2008. So my answer to Shel's question would be different today; because of the lessons learned I have changed ..

  • Trust - in myself
  • Trust - in the community that people will help you get it "right." Right may not be the direction you began with but frequently results in is a stronger outcome. People have different truths and that's okay.
  • Acceptance - accepting ideas from people when I didn't ask for feedback.
  • Patience - not everyone will "get" social the first time.
  • Passion - for an industry that I love and belief that ii will influence better marketing and better business.
  • Growth - personal and professional as a result of the people I've met.
  • Humility - the responses and feedback from the communities online and offline are energizing while humbling

It's not all about me. It's all about You .. and it's all about Us together.

In May 2006, I launched a special website and called it Blogger Stories. I was fascinated by the way social media was influencing and changing people's lives .. one by one. I wanted to create an environment to tell those stories .. your stories.

There areStories_3 78 stories or chapters that include many business bloggers including Shel Israel. There are also mommy bloggers who helped Katrina Hurricane people, an American poet, authors turned bloggers and bloggers turned authors. There are people from Europe, the Far East, the United States and Canada as well as Australia and New Zealand. Blogger Stories was even highlighted in Bob Walsh's book Clear Blogging.

What makes Blogger Stories unique is that the stories are told by the people in their own words. People who have told their stories include:
    * Alex Genana
    * Allison Gower
    * Andy Hayler
    * Andy Howard
    * Ann Handley
    * Average Jane
    * Beth Kephart
    * BL Ochman
    * Bob Walsh
    * Carol Krishner
    * Chloe Spencer
    * Christelle Alexandre
    * Cooper Munroe
    * David Armano
    * Debbie Weil
    * Deborah Carraro
    * Denise Wakeman and Patsi Krakoff
    * Des Walsh
    * Donna Lyons-Miller
    * Easton Ellsworth
    * Ed Garsten
    * Emily McKahann
    * Geoff Livingston
    * Gil C. Schmidt
    * Holly Buchanan
    * Ilise Benun
    * J. D. Matthews
    * Jack Yan
    * Jane Genova
    * Jayvee Fernandez
    * Jeremy Wright
    * Jody DeVere
    * John Cass
    * Jonathan Danylko
    * Kalyn Denny
    * Katie Delahaye Paine
    * Kim Klaver
    * Kristen Havens
    * Kristie T
    * Lewis Green
    * Lisa Nichols
    * Lois Kelly
    * Lynda Lippin
    * Mack Collier
    * Marianne Richmond
    * Mary Hunt
    * Melissa Fletcher
    * Meryl K. Evans
    * Michele Lessiard
    * Mike & Benjamin Yoskovitz
    * Mike Sansone
    * Mille, My Mom's Blog
    * Monica Ricci
    * Nadia Muna Gil
    * Nedra Weinreich
    * Nettie Hardstock
    * Nichelle Stephens
    * Nick Jacobs
    * Pamela Slim
    * Patricia Skinner
    * Peggy Payne
    * Peter Kim
    * Pinny Gniwisch
    * Richard Edelman
    * Rico Mossegeld
    * Rita Arens
    * Robert Bruce
    * Ruth Daniels
    * Shel Israel
    * Sherry Heyl
    * Stephan Spencer
    * Sybil F. Stershic
    * Tammy Powley
    * Tim Jackson
    * Tris Hussey
    * Valeria Maltoni
    * Wendy Maynard
    * Yvonne DiVita

So .. getting back to Shel's question #4. How has social media changed (or influenced) your life? What is your blogger story? Drop a comment if you want to tell your story. If you know people who have a great story to tell .. please pass along.


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Thanks for the mention once again, so I'm commenting on your blog :-) Yay! Something I haven't done in ages, yet I still read.

Trying to focus on social media, Digg and all the community, to open up my blog to new readers. You're right, don't be afraid of change.

Posted by: AG on Oct 23, 2008 2:48:15 PM

Thanks so much for the mention this is a great and inspiring post!

Social Media has REALLY changed my life entirely!

Jody DeVere

Posted by: Jody DeVere on Oct 23, 2008 3:09:06 PM

Social Media has made more aware of others, inspired to share and create more, but I sleep way less trying to keep up with everyone.

Posted by: Nichelle Stephens on Oct 23, 2008 3:47:09 PM

Social media has expanded my circle of friends and acquaintances to levels I would never have imagined when I first started blogging. It's also given me a cool new career!

Posted by: Average Jane on Oct 23, 2008 6:01:35 PM

Toby, you are one of the best social networking profs out there - and it's because you go beyond the expertise. When it comes to blogs and social media, you're a Top 10 in the country, but you talk to people, work with people, and embrace people with a warmth and openness that we should all learn.

If I had to name the top women in social media that I most admire, I could not do so...there are so many. But, when it comes to the top women writing blogs today... you are up there in the top 5.

This medium has truly changed my life because it's introduced me to women like you (and many of the story-tellers in your list).

People, people, people... that's what it's all about. As long as we remember that - we will do well.


Posted by: Yvonne DiVita on Oct 24, 2008 9:01:57 AM

Hi Toby,

Greetings from your new colleague via Blog World Expo '08!

A dramatic turning point in my story occured last year when I decided to leave a corporate career of 28 years. Attending Blog World Expo'07 was the catalyst that propelled me into the social media realm.

I met Barbara Rozgonyi, @wiredprworks and here is both our stories in her recent post "Social Media PR:Baby Boomers Master Social Networking".

I look forward to having our story unfold.

Posted by: Carlos Hernandez on Oct 24, 2008 10:08:59 AM

I've got a story. Here's the first line... "On a cloudy November night in a biker bar..."

Posted by: Paul Chaney on Oct 24, 2008 5:03:12 PM

my blogger story? recently a friend commented that it was about time i made a career from blogging, since the medium has been my primary line of communication for several years now!

she is soooo right!

blogging has aided my ongoing geneaology quest: provided free digital therapy when i needed it most:

given me a place to unwind & be me:

and now, it'll provide the launch pad for me to live my dream:

geez... what did i ever do without it should be the question!:-)


Posted by: Luckie. on Oct 26, 2008 11:30:02 AM

thanks to y'all for your comments and inspiration!

how could I have forgotten the most important .. through the people from all over the world, who I now call friends, I have more joy in my life.

Posted by: Toby on Nov 12, 2008 12:33:57 AM

I recently came across your blog and have been reading along. I thought I would leave my first comment. I don't know what to say except that I have enjoyed reading. Nice blog. I will keep visiting this blog very often.


Posted by: Joyce on Jan 6, 2009 9:27:37 PM

Hey thanks for the details a lot.Social Media has helped my business a lot.Hope it carries on this way.

Posted by: Website design on Nov 25, 2009 12:57:20 AM

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