What Does Social Media Mean To You? With Jay Berkowitz, Kasia Szewcyk, Scott Milinder, Dana VanDen Heuvel
01/21/2008
What Does Social Media Mean To You? is a continuing video series of Little Sound Bites of thought, insight and fun. Perhaps you'll be on the little Flip video next time we meet!
Thoughts from a few of the people who attended the American Marketing Association's Hot Topic Workshop on Social Media Marketing in Miami this month. For Dana and Jay, who have clocked several years in the space, it's an evolution of customer communication and an opportunity to have it your way. For Kasia and Scott who are taking their first entree into social media, it is a new environment where they can interact, sort of hang out with customers and prospects .
Jay Berkowitz - Ten Golden Rues. Catch Jay's podcast series.
Sound Bite - Social Media Is ..
The evolution of new ways to connect with people and really build relationships.
The evolution from the old chat groups all the way through podcasts and videos. Im lovin' it!
Kasia Szewczyk Kelly Services
Sound Bites - Social Media is ..
We know we need to connect with our audience on a different level.
We're looking to connect to them where theyre spending their time.
Traditional media has rising costs and diminishing returns.
Scott Milinder, Progressus Therapy
Sound Bites - Social Media is ..
We're a company that is all about people. We have to find new and innovative ways to get people connected.
Dana VanDen Heuvel VanDen Heuvel Executives
Sidebar: Dana was one of the workshop instructors.
Sound Bites - Social Media is ..
It's an evolution. It gives people flexibility on how they connect with their world.
You can have your world, your content, your messages on your terms.
Content, media and life on your terms only digitally.
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