Let Someone Else Lead The Conversation


It's the world Coffee_and_reading of conversations. That's not news .. you knew that girlfriend. The social space of blogs and Facebook and Twitters and Pownce and zillions of smash-up communities provide options .. oh so many options (!)for casual chats.

But some afternoons it's nice to take a break, relax with a great cup of java or that special tea and let someone else do the work and lead the discussion .. in the old fashion genre of an interview. For your reading pleasure a few bloggers who are running "interview series."

Rajesh Lawlani,BlogWorks offers Blog The Talk with a focus on industry leaders in social media and technology. Rajesh's most recent interview, with Guy Kawasaki, explores high tech investment and investors.

Yvonne DiVita's, Lip-sticking,  Smart Woman Online /Smart Man Online, provides wonderful insights into people and their passions.

Geoff Livingston,The Biz Buzz, taps social media "in the know" people, with a slant towards the PR biz, in his Interview Series.

Valeria Maltoni's, Conversation Agent, Ask (?) Away series is positioned as a recap of a conversation. Check out the right navigation bar under what else but  ... "Conversations."

In keeping with bloggy transparency, through a series of interviews, Shel Israel, Global Neighborhoods, is conducting and sharing research for his client SAP on his blog. Shel's  Global Survey interviews are a great way to "get a handle on what is happening in the world regarding social media."

Update: Merrill Durbrow, The Merrill Dubrow Blog, highlights leaders in marketing research industry in his interview series.

Lessons Learned: An interview series is a terrific win-win-win content tactic. Your community wins. Your interviewee wins and You win too.


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Ever wondered about the wisdom of using interviews in your blog as a way of getting more voices in the conversation that your blog should become? Toby Bloomberg of Diva Marketing has some encouragement for you a post from a [Read More]

Tracked on Jul 28, 2007 2:25:51 PM


Thank you, Toby. It's always fascinating to see where other people are in this environment. I loved todays interview with Lon Otremba, because it gave me a completely unique view of mobile social media. As always, thank you for the hat tip.

Posted by: Geoff Livingston on Jul 26, 2007 5:27:29 PM


Thank you for the hat tip. I will go back tonight and create a new category named conversations and re save those posts under that -- more user-friendly.

Yes, I do love your interview style a lot and tend to save them for a quiet learning moment.

Posted by: Valeria Maltoni on Jul 26, 2007 6:15:57 PM

Pleasure Geoff. Your interviews offer a lot of insight in the social space.

Valeria - great example of how a blog grows in terms of content and community. love your spicy style!

Posted by: Toby on Jul 26, 2007 8:28:13 PM

Great post Toby! I'm tracking back from my own blog to send readers your way. This is excellent advice, and I myself will be giving it a try soon, both in my own blogs and in a blog I'll be doing for the Clinical Research forum in DC.

Posted by: Dale Hunscher on Jul 28, 2007 2:22:43 PM

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