How R U Using facebook?


Could be as a birthday reminder.

Today is Jeremy's Wright's birthday. I know because my facebook page told me so. What did I do? Did I email Jeremy? Nope. Did I Twitter Jeremy? Nope. Did I Skype Jeremy? Nope. Did IM Jeremy? Nope. Nor did I call or send an eCard or a paper card. Did I wish him happy birthday to you on Diva Marketing? Nope.

I zipped over to his myface page and left a happy birthday wish on his wall. Last I looked 45 other friends had too.

Sidebar: The wall is where people hang out on your page. It's an on-going comment section. If you add a widget you can even post photos and videos. Some widgets let you draw pretty pictures.  Wonder if one of the developers is an Emerson College alumni because the wall was were we hung out. Yup, the corner of Beacon and Arlington Streets.

Could be to sell your Peachtree_road_race_ticket_2Peachtree Road Race Number.

How are you seeing people use facebook?


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Great post, Toby. To answer your question, I am actually using it as a back channel to talk with bloggers like you and I. I think it's even hotter for us marketing types than MyRagan or Twitter. It's the best of all worlds.

Posted by: Geoff Livingston on Jun 30, 2007 10:45:17 PM

Thanks Geoff. I saw that Shel Israel is using facebook to conduct research for a project he's doing for a client on social media.

Posted by: Toby on Jul 1, 2007 1:18:46 AM

Thanks Toby! To be honest, I was a little floored by the huge birthday wishes on Facebook... I've never experienced anything like that on any other service or tool.

EVERYONE stopped by (well, not all my "friends", but still)... Ex girlfriends, coworkers, competitors, friends, acquaintances, failed business partners, high school folk, previous coworkers, journalists, bloggers...

It was just a little crazy.

And, imagine this, I loved it! Best birthday gift ever is having like 50 folk wish you a happy birthday, no matter how random it seems ;-)

Posted by: Jeremy Wright on Jul 1, 2007 10:12:45 AM

Jeremy -
I rather think of facebook as a 'grown-up' myspace .. which is sort of funny since it was developed for high school and college students. Rather fun to see how the biz bloggy community as taken to using it.

Are you doing any stuff with b5media on Facebook? Do you know of any brands that have pages? I heard that there were a few but don't know how to find them.

Posted by: Toby on Jul 1, 2007 11:31:12 AM

All the cool kids went to Emerson... ;-)

Posted by: Mark on Jul 1, 2007 4:04:43 PM

Yup Mark .. we Emersonians are way far cool - or as they say in Boston .. wicked cool!

Posted by: Toby on Jul 1, 2007 4:10:52 PM


I don't know anything about Facebook but am more than a little familiar with Emerson. Back in the day when I traveled with a rock band, and Peachtree was hippie haven and a perch for lost souls, Emerson was a haven for those of us needing a breath of fresh air.

Posted by: Lewis Green on Jul 2, 2007 10:27:11 AM

I've started to get a lot of invitations to events through Facebook. It's a great way to organize a quick happy hour (or find out who's going to BlogHer).

Posted by: Jane on Jul 2, 2007 4:55:11 PM

Geoff Livingston developed a cool list of social media books using the group email function on face book. Check out the list. Find a drink with an umbrella put on a bit of sunscreen and enjoy a summer afternoon read.

Posted by: Toby on Jul 2, 2007 11:06:59 PM

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