View of Social Media From The Class of 2003-04
11/16/2006
Diva Marketing was launched in the spring of 2004 before buzz words like "community" and "engagement" came into vogue. Back then it was simply about creating conversations and building friendships with clients, prospects and colleagues. Social media visionary Paul Chaney will forever hold a special place in my heart as the first blogger I met in person.
Paul has invited a few bloggers, including moi, from the Class of 2003-04 to celebrate the evolution of business blogs with a look back in time of where we were and how we go here and now. Unlike any "school" I ever attended our lessons flew fast and furiously thru cyberspace like
shooting paper airplanes. We learned from each other on blogs with a few emails, skype calls, midnight IMs and precious in-person meet-ups. My interview is up and here's a snippet.
Sidebar: My interview is written in a rather unedited, random thought style.
How have you seen blogging change or evolve since you started?
Corporations are considering blogs as a credible marketing strategy.
The "just blogs" has grown into a complex social media eco system (another buzz word!) that includes: authoring blogs for strategic purposes, blogger relations, consumer generated research. Within each of those aspects are challenges and opportunities.
Soon interviews with great biz bloggers like: Yvonne DiVita, Wayne Hurlbert, Tris Hussey, Elisa Camahort and more. Be sure to catch them on Strategic Business Blogging at All Business. Perhaps Paul will add his too!