Firday Fun: Virtual Bookmobile
10/13/2006
Friday Fun is Diva Marketing's virtual happy hour from cosmos to Jack to lemonade. A waiting for the weekend 'playground' time to be sophisticated-silly. Or sometimes just plain silly.
With the weather turning cooler a favorite 
for me is curling up in front of a fire with good book while sipping a brandy or cab or even perhaps hot chocolate or cup of tea. And of course a few sweet nibbles! And yes, Wayne, Max hangs out eating his special doggy chocolates. <wink>
I can't remember a time when I couldn't read. When I was 5 years old something very special happened to me. I got my very own library card. It was a bright spring afternoon
and my dad took me to the library. It seems now like one of the first 'rites of passage.' Perhaps in 2006, it's not a library card but your first computer that is your first rite of passage.
Since we're talking books, have you heard about the LibraryThing? It's social media for book lovers. You can build your personal library and share books, reviews tags, clouds, comments and more. There is even an Author Gallery that pulls pictures of your favorite authors. Pretty cool stuff.
One of the nicest benefits of business blogging is the opportunity to review books. Authors like bloggers. I have a pile of books that I'm anxious to dig into over the next few weeks. By the way it's a fun touch when the author signs her/his book and adds a personal note.
The interview that I did a few weeks ago with Mary Hunt, In Women We Trust, was such fun and well received that I'm now asking authors to participate in mini interviews that will be posted on Diva Marketing. The added insights from the author, along with the opportunity for you to add your comments and ask questions, seemed like a much better deal than another boring book report.
On The To Be Read Shelf
Most will turn into Diva Interviews with the authors.
The Corporate Blogging Book by Debbie Weil
What Sticks by Rex Briggs and Greg Stuart
Marketing Champions by Roy A Young, Allen M. Weiss, Phd, David W. Stewart, PhD
Writing White Papers by Michael A. Steizner
Kiss Theory Good Bye by Bob Prosen
Word of Mouth Marketing by Andy Sernovitz
This week I received a small brown box in the mail from a popcorn company. Couldn't image who would be sending me a present of popcorn so I quickly opened the package. I found a bag of Gourmet Popcorn along with Word of Mouth Marketing and a nice letter from Andy Sernovitz. Here's proof that if you given them something unique and fun to talk about the buzz will begin!
Take a cue from a simple bag of popcorn. What can you add to your offerings that people will want to tell their friends? Think out side the box. Drop a comment and share your ideas.
With a book in hand there's always a friend close by. In search of a good book?
New York Times Book Review
Google Book Search
MySpace Book Reviews
business astrology for fun -
from The Astro Divas Paula Dare & Donna Page
Mercury, the winged messenger; ruler of communication and commerce has entered into its shadow. The shadow is the precursor for the retrograde at the end of the month (October 28th). It is a time when problems may arise and not be solved until after the retrograde (November 18th). Pay extra attention to any orders you need to place for the upcoming holiday season.
Wednesday the 18th is a magnet for mishaps in communication. Mercury will be at a very powerful point, known in ancient times as the accursed degree of the accursed sign (19 Scorpio) when repressed resentment and anger comes spewing out.
If you feel manipulated or misunderstood it will serve you well to find a healthy way to express and release your frustrations before you say something that could come back and bite you.
