Behind the Scenes of A Blogger


Conversation with my pal Dana, blogger extraordinare, the other night about the expectations of the quality and content of blog posts - from the perception of regular visitors of specific blogs. And the commitment from most bloggers (the ones I've the pleasure of meeting anyway) to continously meet the expectations of their visitors.

Dear Diva visitors, behind the scenes of many blogs are bloggers who spend significant time discovering, researching and writing posts that entertain, inform and educate. Keeping in mind that posts that should be consistent with the "brand" of the blog. Keeping in mind quality writing. Sometimes the show is a success and there's Applause! (links, comments and feedback) sometimes the post is a bomb. Sometimes it's a challenge finding an idea that is relevant and in keeping with the blog-brand. But we keep trying.

I find myself listening to conversations, reading articles and watching life questioning...will this make a good blog post? Sort of what I imagine good journalists might do. But somehow (business) bloggers have the confidence that people are listening and that their posts will help, encourage and support colleagues in the persuit of their goals. (Yes, I know there are other goals e.g., new biz, credibility, etc. - but that's for another post).

From the file clips - NYT September 19, 2004. Fascinating interview with Harvard Business School Prof. Rosabeth Moss Kanter and author of Confidence: How Winning Streaks & Losing Streaks Begin & End.

"Confidence isn't optimism or pessimission, and it's not a character attribute. It's the expectation of a positive outcome." Kantor believes that self-confidence is less important than thinking a situation will work out. 

Confidence Building Tips
- If you've a hit a series of lows seek out lots of human contact.
- If you can't feel confident about a final result, focus on a milestone.
- Don't expect empathy from losers.
- Compartmentalize your life.
- Take responsibilty for your mistakes

And remember....Living well is the best revenge! Or perhaps that should be confidence = blogging well = success?

Read More
US News
Harvard Business Virtal Seminar - November 4, 2004


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I find your blog posts informational but also if you knew what I was thinking or needing on any particular day. This post is especially relevant, as it's a subject that has come up quite often of late. Much thanks for the link to this article, also. It sits well with me today.

Posted by: Yvonne DiVita on Oct 11, 2004 3:15:03 PM

I’ve been a marketing consultant for attorneys for 10 years and it was time to do a blog. I did and I’m loving it. But, seems like everyone has a blog now some days I find it hard to come up with good stuff. I don’t know what my blog will look like in 12 months, but I will still be doing it.

I love your blog by the way! Thanks for sharing!

Matthew Samp
Law Firm Marketing Consultant
Omaha, Nebraska

Posted by: Mathew Samp on Oct 12, 2004 8:05:37 PM

Thanks Yvonne and Matthew for your "applause." Made my day!

Matthew point is well taken. Blogs are organic in nature and the good ones are continously evolving. Just for fun, take a look at the first posts of one of your favs and then compare it to the blogger's present day voice/style/content. Chances are you'll find a difference and the growth interesting.

For diva visitors who haven't yet discovered Yvonne's wonderful blog Lip-Sticking - here's the link
or if you want to read the inner workings of a lawyer who blogs -


Posted by: Toby on Oct 14, 2004 2:41:34 AM

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