Friday Fun: Along The Way I Saw More

08/12/2011

Friday Fun is Diva Marketing's virtual happy hour from cosmos to Jack to lemonade. A waiting for the weekend 'playground' time to be sophisticated-silly. Or sometimes just plain silly.

If I were to ask you what you see or what you remember along the way .. what would you say? 

Last week I visited my family in Massachusetts. One of my favorite spots is the North End of Boston. If you can't afford a trip to Italy it's the next best thing. Turn a corner and you find delight. Even some thing as simple as a box of blueberries or tables in a court yard can inspire.

North End_Kaye
A small grocery's store window. I loved the way the boxes were stacked and the colors of the fruit so I pulled out my iPhone and clicked. After I took the photo I saw more .. my cousin Kaye Ellen's reflection and a brick building from the other side of the street were part of the display.

  North End _Boston Fiore_2

Tables in a court yard. In the Norh End there are more restaurants per square inch than any other place in the city. Looking through the rod iron gate into a restaurant's court yard dining area was especially charming. I felt like I was walking the streets of Firenze. After taking the photo I saw more .. the pattern of the shadows on the ground played like street art.

Fiore
Sign of a restaurant. To help me remember the name of the restaurant I shot the sign. After taking the photo I saw more .. the tag line "Inspired by you" brought a nod and a smile.

If you were to ask your customers what they saw or remembered along the way what would they say? What seemingly small experience, that you might have over looked as special, help your customers see more of what sets your brand apart?

How can your customers inspire you? Simple. Unexpected. Powerful.  

Dedicated to my dad, Lou Bloomberg, who loved the North End too.

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Comments

Great post and loved reading it. I loved the part where the store had "Inspired by you". This was really a good one.

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Posted by: eBay Virtual Assistant on Aug 15, 2011 12:56:03 AM

I grew up in Massachusetts and my favorite spot to visit in Boston was always the North End. My mother currently lives there and loves it. You can't beat the charm nor the history of the area. And yes, you definitely do feel like you're in Italy as there are a lot of immigrants who live there.

Posted by: Youthology formula review on Aug 16, 2011 12:25:18 PM

Loved this post. What a creative start to my day. Got me thinking, too... Hmmm, what DO my clients see along the way?

Thanks for sharing!

Posted by: Darlene Hull on Aug 17, 2011 9:09:15 AM

Loved this post. What a creative start to my day. Got me thinking, too... Hmmm, what DO my clients see along the way?

Posted by: social internet marketing help on Aug 18, 2011 1:30:51 AM

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