Atlanta Women In Social Media Marketing_3

06/11/2009

When you first step into social media it's often like being the new kid on the block. Sometimes you might feel shy or uncertain about how to or who to play with in your new neighborhood. What do you do when you're the new kid on the block? You reach out to people with the hope that a couple might turn into "friends." 

Although Diva Marketing had its 5th blog birthday last month I felt a like a stranger in my own home town. Want to know an awesome woman in India - I can put you to touch with Dina Mehta or perhaps you need a cool diva in Germany - happy to introduce you to Nicole Simon or maybe you'd like to know about vlogs in Hawaii, I'm sure Roxanne Darling would be glad to chat with you.

But when it came to the cool Atlanta divas working in social media marketing my network was sadly struggling. So I did what any social media marketing diva would do I began a networking search through blogs, LinkedIn, Twitter, Facebook, email and traditional WOM too. That search morphed into the creation of a resource list of the Atlanta Women in Social Media Marketing. My thoughts are that this is a work in process .. it all comes down to the relationship.

Criteria: using social media as a marketing strategy for your business ventures or helping clients use social media as a marketing strategy. Look for the Atlanta Women in Social Media Marketing posts over the next couple of weeks.

Where are the Atlanta Women in social media marketing? Part 3 [Part 1 Part 2]

Jen_gordon Jen Gordon A Clever Twist Who Is Jen Gordon @Jen Gordon @aclevertwist

1. What does social media marketing mean to you? - Social Media marketing seems like an oxymoron at first, but I think it really just means building a community around a common interest and making a product relevant and interesting- not just trying to sell something.

2. My favorite social media tactic is blogging to me is also the best medium because it gives you more opportunity to express a complete thought. A how-to. Give people something to hang on to and learn from. Blogging can be more of a teaching tool and a lot of social media marketing is about sharing expertise.

3. In 140 characters - What is Atlanta's greatest challenge in becoming a social media hub? – I think the greatest challenge is proximity to Silicon Valley and some of these places where the innovation is at warp speed.

4. 2 sentences about your company. - Clever Twist designs and develops creative and interesting applications for companies or individuals across all fields of interest. We specialize in custom (and frequently humorous) iPhone and Facebook applications.

5. I began offering social media marketing in Fall of 2008, with the launch of Clever Twist.

Michelle Batten Michelle Batten iMediaWorksConnect BlogTalkRadio @iMWconnect @AtlCavalier        

1. What does social media marketing mean to you? – To me, true social media is passion + sharing = connecting; the marketing part is really about tapping into the right audience with the right message at the right time in a valuable way so its relevant and acted upon.

2. My favorite social media tactic is reading and commenting on other people's blogs/tweets. Shows you're listening and invites them and others around them to start a dialogue with you.

3. In 140 characters - What is Atlanta's greatest challenge in becoming a social media hub? WILLPOWER. We must make it an ongoing priority 2 build + maintain connections across disciplines: brands, non-prof, gov, edu, start-ups.  This involves listening, sharing + carving the time out 2 participate.

4. 2 sentences about your company. - iMediaWorks helps brands learn how to tell their story, amplify their experience and nurture their tribe and its culture through an integrated interactive communications strategy that puts social media and other digital channels at the core. Our team Creates Digital Roadmaps for brands as well as offers specific consulting services in areas such as digital branding, customer segmentation, cross-channel optimization and decision-based performance analytics.  I primarily focus on B2C and non-profits.

5. Began in social media marketing in the Fall of 2006. Currently conducting a research study of the Fortune 500’s use of social media across 8 channels, which will be featured in my new blog series “Will They Stay or Will They Go?” airing Thursdays at 4pm on BlogTalk radio.  Also serving as Programming Co-Chair for the Atlanta Chapter of The Social Media Club, which meets the 2nd Thursday of each month.

PeggyDuncan Peggy Duncan – PeggyDuncan.com SuiteMinute @peggyduncan

1. What does social media marketing mean to you? - It’s magnetic marketing that draws people from all over the world to you and vice versa.

2. My favorite social media tactic is keeping my blog content fresh with technology discussions that everyday people can understand and use.

3. In 140 characters - What is Atlanta's greatest challenge in becoming a social media hub? - You can be southern and savvy. For some strange reason people are still surprised by that.

4.  2 sentences about your company. – My main focus is on improving personal productivity through training and consulting on organization, time management, Outlook, Word, Excel, PowerPoint, and shameless self-promotion with WordPress. I travel internationally, am an author of several books on my topics, and an award-winning technology blogger.

5. Began in social media marketing March 2007, I transferred my 8-year old Webzine to a blog and kept the same focus of demystifying technology. I'm now conducting a WordPress Blogging Bootcamp for small business owners. They learn how to create a self-hosted WordPress blog, optimize it for search engines, and connect it with other social media such as Twitter, Facebook, and LinkedIn. This ties perfectly to my expertise in personal productivity because I also teach how to find time to do all this.

Diane DeSeta.jpg_2 Diane DeSeta White Knight @ddeseta
 
1. What does social media marketing mean to you? - Social media marketing is about transparency, honesty, tolerance, and giving. As individuals we have the ability to make meaningful connections with people by engaging in dialogue around common themes. For companies it's an opportunity to reveal the humanity behind the brands by encouraging sincere dialogue with customers which can be a potent influence on customer loyalty. 

2. My favorite social media tactic is Crowd Sourcing. I consistently reach out to my network of colleagues and clients to vet ideas, help spread the word, and get valuable feedback on marketing campaigns. The crowd is the source in social media.
 
3. In 140 characters - What is Atlanta's greatest challenge in becoming a social media hub? Recognizing that we already are a social media hub for the South East.

4. 2 sentences about your company. –  My six year old company, WhiteKnightllc is an interactive marketing agency that specializes in creating immersive interactive marketing experiences on the web that engage customers with brands in a meaningful way. We service clients of all sizes in both the B2B and B2C spaces.
 
5. I began offering social media marketing /or using social media marketing - Our company began offering social media marketing services to clients in 2004 beginning with Fox Interactive Media. Most recently my social media activities include serving as Co-Chair for the Atlanta Chapter of the Social Media Club and spinning tunes as a DJ on blip.fm.

Carol M Flammer Carol Flammer  mRelevance Atlanta Real Estate Forum @AtlantaPR @mRELEVANCE

1. What does social media marketing mean to you? - Social media marketing is about attracting, educating and engaging buyers online. It is a powerful optimization tool, as well as a way to manage reputation, build brand and create community. One of my favorite articles on our blog.

2. My favorite social media tactic is blogging.

3. In 140 characters - What is Atlanta's greatest challenge in becoming a social media hub? - Atlanta’s social media hub challenge is the same as many cities – lack of talent to effectively tie it all together online  - Relevance.
 
4. 2 sentences about your company. -  mRELEVANCE is a social media, Internet marketing and public relations agency creating relevant on and offline relationships for clients. We are known for creating effective web presence with strong content, call to action and measurable ROI. I primarily focus on: B2B, B2C  (or your could say Real Estate and related industries)

5. I began offering social media marketing - We started repurposing content online and blogging on behalf of clients in 2006.  It was referred to as new media at the time.

 Joann hinesJoAnn Hines Packaging Launch  Packaging Diva Packaging University @PackagingDiva

1. What does social media marketing mean to you? - Social Media to me is engaging your best audience in a meaningful, constructive manner.

2. My favorite social media tactic is answers questions and provides timely insights, relevant advice plus a few laughs along the way.

3. In 140 characters - What is Atlanta's greatest challenge in becoming a social media hub? Anonymity of the key players.

4.  2 sentences about your company. - I package people, products and services. I'm one of the most "connected" people in packaging, the 3rd largest  industry in the US.

Linda lindsey Linda Lindsey  Insol @Insol_IT  Little Brown Dog Marketing

1. What does social media marketing mean to you? – Social media marketing - finally something new to play with!  What's not to like?  It's easy, free, fast, track-able, interesting, it's perfect for today's "got to have it now, the way I want it" culture.  I've always been fascinated by the sociology behind what makes people do anything, especially interact with a brand.

2. My favorite social media tactic is twitter ... love the varying functionality like twitterhawk ...

3. In 140 characters - What is Atlanta's greatest challenge in becoming a social media hub? There is no reason Atlanta cannot be a social media hub…

4. 2 sentences about your company. – Insol takes care of existing and future Information Management requirements by addressing the full life cycle of network services for small and medium sized businesses in Atlanta. Focus is primarily B2B.

5. I began in social media marketing – 2008.

Atlanta Women in Social Media

Donna Lynes-Miller GourmetStation
Grayson Daughters WaySouth Media
Lya Sorano Lya Sorano.com
Melissa Galt Today By Design
Jeaneane Sessum allied
Melissa Libby MelissaLibbyPR
Amber Rhea Being Amber Rhea
Jacki Schklar Funny Not Slutty
Laura Nolte Green Theory Interactive
Barbara Giamanco Talent Builders
Sue Rodman Field Trips With Sue
Sherry Heyl oncept Hub, Inc
Nadia Bilchik Nadia Speaks
Jen Gordon A Clever Twist
MIchelle Batten iMediaWorksConnects
Peggy Duncan PeggyDuncan.com
Diane DeSeta White Knight
Carol Flammer mRELEVANCE
JoAnn Hines Packaging Launch
Linda Lindsay Insol
and me! Toby Bloomberg Diva Marketing

Where are the Atlanta women in social media marketing? Where are the women on the client/brand side? If you want to be included or know of anyone who meets the criteria please leave a comment or shoot me an email.

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Comments

Interesting!

I feel like there is a scarcity of good marketing today. Good marketing means which can convert the leads into sales. The only marketing that has moved me in the last couple of years is Social Media Optimization.

Posted by: Edward Izzys on Jun 19, 2009 12:46:30 PM

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