Diva Marketing Loves Google!


Girlfriend, I may not be getting Technorati right...but Google Blog Search loves Diva Marketing..and Diva Marketing loves Google Blog Search and Google too! Need to win a client on the power blogs can play in search engine strategy? I offer Diva Marketing Blog as a great example.

1. (today) on Google Diva Marketing is  #2 of 59,100,000 for the key word phrase marketing blog; there were 8 sponsor ads.

2. (today) Diva Marketing holds the  # 1 spot on Google's Related  Blogs of 1,906,564 for the key world marketing

Google_blog_search_102205Have not a clue how this below-the-radar blog, Diva Marketing (Google page rank of 6/10), can surpass the giant Weblogs' The Search Engine Marketing Blog that boasts a Google page rank of 7/10.

Perhaps the Search diva Stacy William or the Search Divos Dave William, John Waddy, Stephan Spencer and Wayne Hurlbert can shed some light.

As Dana would say, "Sweet."


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Congratulations Toby...it's only because you rock!

Something similar has happened to me in Google Search: http://blogsearch.google.com/blogsearch?hl=en&q=cancer&btnG=Search+Blogs

Somehow I turned up number 2 in Related Blogs...not bad for a 5month old blog :D

Keep up the great work my dear!

Posted by: Cary on Oct 23, 2005 12:32:24 AM

Hi Toby,

Am glad to be in such great company!

Posted by: Lee Odden on Oct 23, 2005 12:15:49 PM

Thanks Toby.

I've been meaning to explore this - but it took your example to get me moving. I always get so much from you.

Anyway, Rick Short's B2B Marcom Blog scores #1 through #7 for: "b2b marcom",
and #2 & #5 for "marcom".

And without you, Diva, I might not be here at all.

Thank you.

Posted by: Rick Short on Oct 23, 2005 3:06:17 PM

Thanks for your kind words. It's an exciting time to be involved in this emerging industry.

If anyone is peeking into these comments I urge you to click on the blog links from Cary, Lee and Rick. They're doing great work.

Posted by: Toby on Oct 23, 2005 3:21:28 PM

Considering you'll be speaking at IAEM, thought you might get a kick out of this factoid. TSMR is #1 for "tradeshow marketing" (has been for three years), but is now #2 for "tradeshow marketing blog".

Substitute the word "event" for "tradeshow" and I'm not even in the top 100 for either. You're at #16 and #30.

So I'm left with the question, am I just not paying enough attention to my keywords and links?

Or is it that the proliferation of marketing blogs has marginalized my little corner of the world at the same time business focus turns to broader "event marketing" as opposed to just tradeshows?

I imagine it's more the former (the blog has actually becoming less a part of my marketing strategy rather than more), but I do think the latter is in play to a certain extent.

While it's nice to still "own" the blog for a multi-billion dollar industry pond, in the blogosphere, seems tradeshows are but a tiny puddle.

There was a time early in my blogging career when losing ranking status would've been crushing to my ego, but as it turns out, there's really no ill effect on business. As for Technorati... my clients couldn't spell it.

You're about to learn why. Will be interested in your take after the session.

Posted by: RichW on Oct 23, 2005 6:40:06 PM

Google recognizes over 1,600 links to your site that all contain the words "marketing" and "blogs". Also, your site has a strong PageRank and optimized content. For example, your home page title tag includes the terms "marketing" and "blog". Combine a smart marketer/blogger, tons of great content, tons of relevant links, and a little blind luck and here we have a great blog search marketing case study. This really shows the importance of incorporating search marketing planning into your blog strategy early. Congrats Toby and keep up the great work. You are my Blog idol! Yours truly, Dave Williams

Posted by: Dave Williams on Oct 23, 2005 11:46:48 PM

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