TBS Uses Podcasts To Promote Pauley Shore

07/19/2005

Our friends at TBS are walking on theVote_carrie_blog wild side again. Last year Carrie Bradshaw the main character in the ever popular show, Sex in the City, ran for office on the Cosmopolitan ticket - complete with blog and blog ads! Richard Turner tells the back-story to Diva Marketing.

Now TBS is playing around with podcasting (along with bPauly_shore_marquee_240x260_061020051443log ads) as part of an online strategy for the new reality show Minding the Store. Pauley Shore is podcasting with his sidekick Marlon. By the way, Pauley thinks podcasting is really cool. And although the podcast is a promo for the show it sure comes off as real as any podcast I've ever heard. If you like Pauley Shore you'll enjoy this.

Great example of how marketers can creatively leverage podcasts.
 

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Hi. I randomly found your blog this morning and wanted to let you know I really enjoy it! I think your format/approach to relaying information is great and even inspiring in that it makes me want to start a blog. Keep up the good work and thanks for sharing!

Posted by: Michaelography on Jul 20, 2005 11:48:43 AM

Podcasting, like blogging, is poping up everywhere!..and businesses are latching on. why not? seems to be reaching people. i love podcasts! here is an article on podcasting that you may found interesting. by the way, you really do have a nice blog going on here!
http://www.associatedcontent.com/content.cfm?content_type=article&content_type_id=2472

Posted by: Dottie on Jul 22, 2005 1:03:47 PM

Saw that podcast. Cute ...like Paulie Shore.

Posted by: Lanie on Jul 31, 2005 8:20:23 AM

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