Search - Silver Bullet of Blogs

01/31/2005

If blogs have a silver bullet it has to be the lift in search engine rankings ... at least until the algorithms change.  Alex Brown, highlights some very interesting google rankings from the Wharton MBA Admissions Blog. Here are a couple -

-Yale blogs alumn
rank 1 of 12,000
http://www.google.co.jp/search?hl=ja&c2coff=1&rls=GGLD%2CGGLD%3A2004-11%2CGGLD%3Aja&q=yale%20blogs%20alumni&lr=

-HBS application first round release
rank 1 of 3,690
http://www.google.com/search?q=HBS%20application%20first%20round%20release&hl=en&lr=

Lesson Learned - if you're not blogging and your competitors are watch out! No telling how many leads you are loosing.

Lesson Learned - blog stats (and web stats) can help you identify competition

Wonder how many students never made it to the Yale or Harvard sites or developed an interest in Wharton due to the link from their search.

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